Thursday, 15 January 2015

Dream Defenders in New Zealand


 For our friends in NZ. Dream Defenders is now showing on Channel 4 at 3:30pm Check out this link for more information

Building this company has brought me to places I never dared to dream of. One thing that I have learnt is that you need to keep trying no matter how impossible it may seem. The dream keeps you alive and keeps you going. Someday you may get there. Even if you don't, its the journey that matters. Not just the destination. 

Stepping into Dreamworks Animation was one of those “impossible” dreams of mine. This is probably not a big deal for those who works in the US industry, but for someone like me from this “tiny island”, it was something beyond my wildest imagination. 

Many years ago, I had the honour of meeting a US executive who was running one of the largest US Animation Studio in Singapore. Years later, she became one of the key executive at Dreamworks. Having only met her just once, I thought that she would have probably forgotten about me. Still, I tried my luck at contacting her anyway. Unsurprisingly, I didn't get a reply; which is very normal when you write to someone so high up there. I tried again after 6 months. And this time, astonishingly, I got a reply. She told me she had forwarded my mail to another important executive who was handling all of Dreamworks' major overseas operations. This is a miracle and I am really thankful to every one who gave me such a rare opportunity. 

At that time, I was hungry to find opportunities for our crew. Without second thought, I immediately bought an air ticket and flew to Glendale. (Though I was left with only $67.50 in my personal bank and was surviving with just 2 credit cards at that time.This was during one of those struggling times when we first started.) 

I have to admit, I was nervous. This is a rare honour. I kept checking the time, waiting for every moment to go by. At last, I finally met the Dreamworks executive face to face. He was really nice to me, asking me about my humble beginnings, my passions, and what I did. It felt like I was meeting another artist rather than an unapproachable business executive. I felt very comfortable talking to him, as he made me feel confident about myself. 

I am glad that he gave me his time. However it all had to come to an end eventually with "Thank you. Lets continue this conversation and see what happens." At that point, I said to myself. "That is it. This is probably the furthest I will go. I am very happy. At least I got to meet the man and walk into this beautiful studio." 

 A few months later, I was in Cannes MIPCOM for business when I received a message. It was from the Dreamworks executive: "I am coming to Singapore to see you if that is ok. I would like to visit your studio and get to know more about what you do." I was stunned. It was a dream come true! Unfortunately I wasn't in Singapore at that time, but my staff received him and showed him around. Though nothing really concrete came out of it at that time, it was definitely a memorable experience. 

However I didn't let the chapter end here. Every year, I make it a point to visit Dreamworks to try my luck. I am still doing it to this day. And earlier this year, I have been blessed with securing a meeting with another top executive who gave me a chance to talk to him. And that is why I will continue to go back every year, to continue making contacts and to keep the conversation going. 

Today, our Dream Defenders our IP is distributed by Dreamworks Classic. With blessing, it has reached out to 60 countries with Dreamworks' help. I will keep trying, and hope that someday, I can finally get the chance to met the CEO and pitch Dream Defenders to him. I know its sounds like a long shot. I guess its the passion that keeps me going. Someday I may be there. Even if I don't, its the journey that matters. Not just the destination.

Ed Hooks visit Tiny Island Productions



Ed Hooks (ACTING FOR ANIMATORS) A good friend that I have not seen almost 10 years. He was so kind to drop my our office. Ed Hooks has a thirty year acting career and has taught for most major animation companies including Walt Disney Animation Studio, Valve software, EA and Ubisoft. He is also the author of the popular animation textbook - Acting for Animators

BBC Business News


When I first pitched to an investor, I thought all my problems will be solved once I got the investment. I was very inexperienced and naive back then. 

At the meeting, I managed to impress the investor. Since we were new and had hardly any track record, the investor squeezed our equity share in the company to rock bottom. 

My business mentor said this to me: " David. Don't take the investor's money. These guys know that you are good and have potential. Its business. On the negotiation table, they want to make you feel less worthy so that they can take control of the company. In Asia, investors have no patience. In 6 months, if they do not see any money coming in, they will shut you down. Singapore does not celebrate failure. It will be hard to get a second chance later. Why don't you try to get business on your own without an investor first and start by building a track record before you approach them in the future." 

At that time, I asked myself if that was even possible. I had no workers, no office. How can I even be able to bring in any business? My business mentor continued: "How can you be so sure that if I give you workers and an office, you can bring in the business? Why don't you just giving a try." 

That is what I did. I turned down the investor offer and gave it a try. It was hard at first. It really challenges your skills in sales, marketing, branding and packaging. I tried making many overseas cold calls. (Don't forget, at that time, we have no Linkedin, Facebook, Skyped etc) In 6 months, I manage to bring in the first US contract. Though it was a small contract worth only about $10000, but it was a start. A blessing. We worked from home via FTP. This was our beginning. 

Looking back and seeing how others have failed not because they were not good enough, but their fate was ruined by the wrong investors, I am thankful to my business mentor who advise me back then. Finding the right investor is like finding the right life partner. It has to be someone who believes in your vision and is prepared to go through the challenges with you. In my humble opinion, Pixar turning point is Steve Jobs. Having the right investor can make that big difference. 

 I will share with you more about our journey. Hope you can join us. (Details of the lecture can be found here.)

Tuesday, 16 September 2014

SAFRA Toa Payoh Road Show


Dream Defenders Augmented Reality game is back due to popular demand. It was at SAFRA Toa Payoh. We had a great time!


Monday, 1 September 2014

Tiny Island Productions will be at SAFRA Toa Payoh


past event

We will be working with SAFRA Toa Payoh on a family carnival. Once again, we will be organizing the Dream Defenders Augmented Reality Game which was so well received by the kids previously. It will be a one day of games and fun. Stay tune. Watch this space.

Short Catch up with Daniel Garcia! (The Voice Behind Zane Mercer)


Daniel Garcia (The voice behind Zane) is here in Singapore for a holiday. Its so nice of him to drop by our studio to give us his support. He has always been a great friend and support to Dream Defenders. Thank you so much.